Beni Ouarain rugs
The Beni Ouarain rug is renowned for its quality, its design and its history. It owes its international reputation to its minimalist style and the wonderful comfort of its wool.
The Beni Ouarain rug, a Middle Atlas classic
The Beni Ouarain rug comes from the Beni Ouarain tribes of the Middle Atlas, in north-eastern Morocco. Woven for generations to protect against the mountain cold, it was originally a practical object: a blanket, a mattress or a floor covering, made by the women of the family.
Recognisable at first glance
A Beni Ouarain rug has a thick, high pile of undyed sheep’s wool, usually ivory or cream, crossed by dark brown or black lines. The traditional motifs are diamonds, zigzags and irregular grids, drawn freehand by the weaver. This sober, graphic style won over the great modernist designers of the 20th century and still fits perfectly in a contemporary interior.
Soft, warm and long-lasting
Its wool is naturally rich in lanolin, which makes the rug soft underfoot, insulating and resistant to dirt. Well looked after, a Beni Ouarain rug lasts for decades. Regular vacuuming without a beater bar and occasional airing are enough to keep it beautiful.
Where to place it
In a living room under a sofa, at the foot of a bed or in a hallway as a custom runner, it brings warmth and texture without weighing down the room. Every model on this page can be woven to your size, and our one-of-a-kind pieces are ready to ship from France within 72 h, with free worldwide delivery.







